Eborn Books

Why does no one talk about Eborn Books when they talk about SLC? I am from Boise and we have some great bookstores. In fact sometime in the near future we may be referred to as A City of the Book (for many reasons). But if Eborn Books doesn't begin to qualify SLC as a City of the Book then its only because people don't know about Eborn. Is it their marketing department?

I am now working near SLC and am surprised that Eborn is not a household name. What a huge and magnificent bookstore. They are like the Strand of SLC. They need to make shirts and sell them. I can wear ten of them. They need to be in more people's vocabularies. Eborn books is the place! Come on people!